Although fashion runways remain the primary vehicle for designers to showcase their work, fashion films are more important than ever before. Moving images provide more scope for brands and designers to create an immersive aesthetic which summarizes their identity and tell unread stories.
A recent fashion film for Mustafa Zahid by Hamza Khan Baande totally is a feather in the hood for Runway Pakistan.
Hamza Khan Baande, an aspiring Director Productions at Runway Pakistan came up with a fashion film featuring the rock star Mustafa Zahid. The video curtailing upbeat music and rhythm of American music was enough to make you groove and uplift your moods.
The main idea behind the video was to promote the notion of music. Hamza believes music has a tone and a rhythm to it. He further added how “It is important that the music is reflection of the artist”. The American style music and the way it was shot brought out the rock star in Mustafa Zahid. Hamza further explained that if you want to bring out a personality’s true essence, you can do it by associating music and the video together.
Music and film are two of the strongest mediums and you can easily describe and define a personality through it. You don’t need anything grand to bring out a personality in a video. White background, good music and a strong persona is all what you need to shoot a fashion or a music video.
Hamza had a blast creating this piece. We hope you love it!
https://www.instagram.com/p/BbZ1C1-g9RY/?taken-by=runway.pakistan
