Humble Beginnings
Servis Shoes was established in Lahore in 1958. They carried a simple mission: to provide reliable, affordable, and stylish everyday footwear for all Pakistanis. From humble beginnings, the brand began to grow steadily within the community and the country, and became a trusted name known for durability and comfort.
Revolutionizing Footwear in Pakistan
What defined Servis was its ability to provide for every segment of society. Servis was known for the variety, from school shoes to casual and formal collections. Its famous tagline, “Shoes for Everyone,” could not have been more appropriate. Servis was the first company to design and manufacture footwear in Pakistan on a sizable scale. As a result, it made good, affordable shoes available to families across the country. In this way, footwear was no longer seen as a luxury but instead became a necessity within everyone’s reach
Beyond Borders
Servis did not stop with domestic success; through building one of the largest retail networks in Pakistan and investing in exports, Servis entered markets in the Middle East, Africa and Europe. Today Servis represents Pakistan on the global export market and it has become an established shoe exporter of shoes, proving that a credible Pakistani brand can establish itself in the global market.
A Legacy of Trust
Servis’s real success is creating an emotional bond with generations of Pakistanis. Service was owned by everyone from child to laborer. It would be someone buying a fashionable pair for a wedding. Servis has walked alongside people in every life journey. Servis Shoes’ journey reflects not just business, but cultural relevance, and that makes Servis Shoes one of the most revolutionary fashion brands in Pakistan.
