Pakistan is at the crossroads, and also at the verge of claiming its share from the so called fourth industrial revolution. Pakistan must choose to venture out in the digital age that is supported by the Cyber space to bring technology right to the hand of everyone that possesses a smart phone. 140 millions of those that is 60% of Pakistan’s population. It can choose to join the rest of the world as Leaders, in developing that technology, or as consumers as the size of our middle class is larger than even India in % terms and help the economy grow as it will be one of the top six by the year 2030.
However choosing to be the leaders will bring greater rewards not only just to the technology developers but will also help country move forward as a whole with better jobs, higher GDP, better lifestyle, more spendable income, and a far better infra structure than what we currently have.
Recall how the majority of the businesses were done a couple of decades prior. There was no option of emailing, or an internet access, versatile showcasing, working from home or cell phones. Presently, much to everyone’s convenience, interchanges are immediate, gigantic measures of data travel through email and the Internet and significant instruments are in the hands of proprietors and workers. Advancements in innovation have most definitely enhanced operations at organizations of all sizes, and has greatly helped to transform little neighborhood organizations into worldwide organizations.
Innovation has become one of the survival tools for companies, both private and public, as well as other business machineries. These gadgets are life savers for keeping in contact when out and about and timely responding to client request in a convenient way. Cell phones increase current standards with access to the Internet, email and business applications in a little hand held gadget. Email, content informing and long range informal communication are different advances in correspondence that keep independent companies associated with their client bases and strengthen the inside correspondence inside the organization.
Innovation has liberated independent ventures from the confinements of prints advertisements with regards to achieving new and existing clients. Web showcasing ranges from a straightforward enlightening site, to publicizing on web search tools, to online item deals. Email promoting is a successful and minimal effort strategy to achieve a vast gathering of individuals with a pamphlet, coupons or business refreshes. Portable marketing is relatively a new outskirts that contacts individuals through content informing, publicizing on versatile applications and offering marked applications that tie clients into what is occurring with the business in a gratifying and engaging way.
Independent companies need to wring each ounce of efficiency out of their operations and innovation instruments enable representatives to accomplish assignments all the more rapidly. This may extend from printing out promoting materials to giving client benefit through email or online talk. The key is to keep representatives centered when utilizing innovation and to utilize it fittingly with the objective of sparing time. Once in a while, a telephone call might be more proficient and profitable than an email. Furnish representatives with the correct equipment and refreshed programming to keep them working at their crest capability.
Innovation conveys organizations nearer to clients. Organizations utilize email to answer questions, offer online talk to help clients that are going by the business site, and outfit call focuses with the most recent telephone hardware that influences client to benefit specialists more effective. It provides clients a decision of approaches to contact the organization. Innovation is intense, however remember the general population component and don’t hold back on preparing representatives in compelling client benefit systems and the correct utilization of the innovation.
Numerous independent companies now offer working from home and strategic scheduling as advantages. Associates can keep in contact from various areas, and when working distinctive hours, by utilizing email, online joint effort instruments and portable figuring gadgets. At the point when in the workplace, laborers can share advanced archives, pass on data through introductions and make preparing recordings to update new representatives.
Video chatting via telephone is one of the least complex conferencing strategies, however headway as of late have conveyed web conferencing to the fore. Web conferencing can unite web cams, sound and community oriented internet meeting spaces to make a to a great degree intelligent condition. Members can see each other, cooperate on archives and reproduce the in-person meeting background regardless of where they are across the world. This is one of the many sway that independent ventures can stretch out their range to incorporate, and make inclusive the worldwide clients and specialists.
Hence, with the employment of technology one can most certainly maximize the business productivity levels, and generate the platform to optimally and fully realize the profitability of a business. With the use of a business productivity software, it can be quite remarkably ensured that the organizations have the required tools to get through the obstacles of executing the much needed strategies, as well as for the purpose of developing and progressing in today’s economic age. A continuous increase in the productivity level of business can be traced to the automation of processes allowing for faster communication of strategy, the greater amount of time that is devoted to strategic priorities and higher rates of project completion.
Ayub Ghauri
Writer is Executive Director for Innovations, and also Head of Nspire (business incubator) with NETSOL Technologies. He shuttles between London and Lahore as the two base stations to perform his role in the organization. Twitter ayubghauri1, ayub.ghauri@netsoltech.com