Naya Jeevan and SWVL Form an Alliance

Together, Naya Jeevan and SWVL have co-developed a purpose-built insurance plan, including a technology-enabled, health & well being intervention powered by doctHERs.

Naya Jeevan and SWVL have partnered up to provide health and life insurance coverage (including COVID-19 coverage) to SWVL’s 1000+ captains and their families. This will give SWVL’s captains and their families access to comprehensive, nationwide, Health and Life insurance, cashless OPD benefits and unrestricted access to primary care doctors via tele-medicine.

Together, the companies have co-developed a purpose-built insurance plan, including a technology-enabled, health & well being intervention powered by doctHERs. Naya Jeevan is affiliated with doctHERs and has been championing the right to health & life insurance coverage for the lower & middle segments of the Pakistani society for the past 8 years. More than 80% of Naya Jeevan’s portfolio of 50,000+ lives across Pakistan consists of people who have never had insurance before.

Both Naya Jeevan and SWVL will benefit from this alliance. For Naya Jeevan, the strategic partnership is another major milestone in its long journey towards enabling all Pakistanis to be protected under health insurance & life insurance coverage. For SWVL, this initiative is an integral part of a ‘think forward’ strategy that takes into account the global COVID-19 pandemic and empowers its captains to stay engaged, safe, and stress-free, both for themselves and their dependents.

Naya Jeevan’s Statement on the Partnership

Khaqan Sikander, CEO Naya Jeevan & doctHERs stated, “Strong are those that stand by the weak. Naya Jeevan has always been an impact-first company. We are proud to welcome SWVL into our growing portfolio of socially progressive clients that include Unilever, RB, Shell and FrieslandCampina (Engro Foods) to name a prominent few. Our clients have always been among the first movers in their respective industries to champion the right to health and wellness, be it for workers inside their companies, their supply chains, their industrial sectors or the country at large.”

SWVL’s Statement on the Partnership

Mr. Shahzeb Memon, SWVL’s General Manager for Pakistan claimed, “Captains are the backbone of SWVL and are placed at the center of our decision making. Due to the countrywide lock down caused by the COVID-19 pandemic, it became evident that our captains would be impacted by the worsened economic conditions. During these challenging times, we pledge to safeguard them and support them and their families as much as possible. As part of our broader captain protection plan, we are partnering with Naya Jeevan to provide comprehensive medical and life insurance to all our captains.”

DoctHERs’ Other Intiatives

DoctHERs and Oladoc are the leading digital health service providers in Pakistan at the moment, and they have partnered to tackle COVID-19 together. Both of the companies are now providing free access to specialised COVID-19 focused digital content, online counselling & video-based consultations from qualified doctors, to protect and inform the nation in this hour of need.


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