Daastan-e-Safar is a campaign formulated by 8 students of SZABIST enrolled in their 5th semester. This campaign is part of their Media Management course where these students were allotted Pakistan Railways to conduct PR activities for it. With tag lines like “Every Cabin Has Its Own Story”, Daastan-e-Safar aims to celebrate the journeys people have gone to through Pakistan Railways. The general public of all ages was encouraged to share their pictures and stories related to their travel on Facebook and Instagram. However, Daastan-e-Safar is not just meant for the people, it also aims to celebrate the legacy and journey of Pakistan Railways. Thus, in order to involve people in celebrating Pakistan Railways, the team of Daastan-e-Safar held a “Launch Party + Musical Night” at Café Bogie on the 29th of November 2018 where people from SZABIST and out of SZABIST were invited. Singers were students from university along with one artist from Café Bogie and before the program began, a 3d model of Pakistan Railways was launched.
This model consisted of 3 cabins, the first being a rustic train cabin of 1947, where Pakistan Railways was newly operating and playing the crucial role of bringing in migrants. The second being a fairly modern cabin of the 1970’s which symbolized growth and industrial development. The third and last being the most recent state of the art, lush green colored cabin from 2018. The musical night then commenced with the model in the center of the event. Arrangements for tea were also made. This event effectively celebrated the stories of individuals, Pakistan Railways and the spirit of craftsman ship.
