Social media is all the rage, everyone’s on it;everyones talking about it. Need to keep up with the trends? Find tutorials for just about anything? You’ll find it all on the digital realm.
What’s been trending on social media this year and what’s probably going to make it to 2019;? Heres a roundup.
Augmenting Reality
Snapchat and Instagram are two social media apps, whos demand has skyrocketed especially when it comes to the current generation.
Along with facebook and twitter, these two are the rage this year. With new features being added on every few months
Influencer Marketing
Influencers throughout the globe, have seen a great rise in the appreciation and feedback they have been receiving as audiences are becoming more influenced by people speaking first hand addressing issues, reviewing goods and services.
previously the brand was enough to communicate their message and embed it into their minds directly. However, nowadays Bloggers and public speakers act as the middleman at times and efficiently communicate the message.
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Live Videos
Reporting live from any event or festivity has always led to a great interest from the audience, as seen in the previous year 2017. This social media frenzy has steadily made its way into 2018 as well and shows no sign of stopping. From Twitter, Facebook to even Instagram all applications and social media platforms have got you covered in regards to this feature.
From celebrities to bloggers to even the ordinary individual, everyone is doing it and the feedback received is an influx of immediate positive responses, and hence a live interaction between both the audience and The need to keep up with the trend is real folks!
Staying your Ground and Voicing your opinion
Seemingly, a growing trend in the positive direction which, we hope will continue to bring about a positive change in the social media is; calling out issues on social platforms.
This ranges from social, political and cultural issues all in all. Whether it be an incorrect norm or way of a certain society, a bunch of individuals or just one singled out person; no heed is given to the position of the individual or where they belong from; AKA their social standing.
Chatbots
What does the current audience require? Instant Gratification. What better way to provide that then instant replies to all messages and calls when interacting with the brand is required.
Chatbots are one of the inventions that has made life easier for both the brand and the consumer. Messages are communicated within a matter of minutes and queries are all answered and catered to without any hassle.
