Asim Jofa – Sindh Health Ministry’s New Advisor for PPE Quality Control

Fashion designer Asim Jofa was named Sindh Ministry of Health's new advisor for PPE quality control by Minister of Health Dr Azra Pechuho.

Fashion designer Asim Jofa was named Sindh Ministry of Health’s new advisor for PPE quality control by Minister of Health Dr Azra Pechuho. Jofa announced the news via Twitter on June 26.

Asim Jofa was one of the first designers to start the production of PPE in Pakistan and lent a hand in the beginning of the COVID-19 pandemic.

In March 2020, he uploaded a video to showcase the first fabric prototype of the protective suit, and distributed them at hospitals for free.

Since then, other fashion designers and celebrities, like Deepak Perwani and Shaniera Akram, joined with Asim Jofa to create PPE.

Asim Jofa also took part in the virtual fashion walk arranged by Frieha Altaf called Catwalk Cares in June 2020. Initially, the fashion walk was going to happen at Eid, however, due to the PIA plane crash in Karachi, it was delayed.

Asim Jofa

Pakistan's First ever "Catwalk Cares" Virtual Fashion Show – Day 2 Line Up.Catwalk Event Management & Productions Catwalk Cares @asaduhaq GEO TV – Har Pal Geo @friehaaltafFM91 Pakistan Studio By TCS TRESemmé PakistanDistrict19Khi @nabiNABILA ZERO Makeup N-Gents#UnitedFashionFront #CatwalkCares #Fashionforheroes #Catwalkevents #likeapro #tresemmepakistan #NABILA #iamzero #Ngents #District19Khi #District19CatwalkCares #CreateWithDistrict #Image #iwearasimjofa #asimjofacares

Posted by Asim Jofa on Saturday, June 6, 2020

 

Hopefully, appointing Asim Jofa as an advisor will help Sindh Ministry of Health with controlling the quality of the PPE in the province.

 

About Us:

Runway Pakistan is a complete solution provider for all your marketing communications related requirements. The ultimate hub of infotainment – Runway composes of all the key offerings – Monthly Print Magazine, Digital Magazine, Media Production, Creative Agency, PR Agency and Marketing Consultancy that a brand needs to be seen, heard and known!

Like and follow our Facebook page:

Runway Pakistan